Executive Presence is the ability of a leader to project confidence, decisiveness, and charisma even under difficult situations. Professional Women can enhance their Executive Presence when they increase their level of confidence. I propose that learning to appreciate one’s strengths helps Latin career women to overcome structural and internal barriers that get in the way of success.

Clarity is one important element in Executive Presence. Latina leaders can develop a competitive advantage in the marketplace when they develop clarity about their passions, differentiators, and desired paths. If you are a Latin woman pursuing growth in your career, I offer 5 steps that can help you gain more clarity in your life and career while staying true to yourself and your cultural identity.

Executive presence is the ability of a leader to project confidence, decisiveness, and charisma even under difficult situations. Latin American professional women interested in advancing in their professional careers in the United States can increase their executive presence by becoming more effective communicators.

Clarity and Conciseness are two key elements of effective communication. Conciseness is the ability to being short and clear and expressing what needs to be said without unnecessary words. For Latin American women, three factors can negatively impact their ability to be concise: Gender, Language, and Culture. This article unfolds those elements and provides suggestions on how to overcome the tendencies associated with each of them.